Standalone 5G is live in 600 more towns.
The next generation of 5G — faster handoff, lower latency, longer battery life — has just expanded to half a million more homes.
Read moreUnlimited 5G data, gigabit fibre and the most reliable network in the UK. Built for the way you live, work, and stream — at a price your phone bill will thank you for.
Every plan includes 5G at no extra cost, free EU roaming, and our 30-day Network Promise. Change tier anytime. No early-termination fees ever.
One sign-in. Every line, every device, every bill. See your usage, upgrade your plan, and manage extras from anywhere — no waiting in a call queue.
Hospital alerts. Field-engineer radios. Logistics tracking. The taxi that just took you home. When the things that matter need to connect, they connect through us.
The next generation of 5G — faster handoff, lower latency, longer battery life — has just expanded to half a million more homes.
Read more26,000 sites. Zero grid-based fossil energy. The largest renewable transition in European telecoms — completed two years ahead of plan.
Read the reportWhen fibre failed during a Saturday rush, the Wheatsheaf in Devon switched to 5G backup. Service didn't stop. A small story about a big network.
Watch the filmOne red, one near-black, one display sans at weight 800. Pill CTAs on everything, the speechmark orb in the centre. Below: every token Part A is built on.
| Token | Sample | Size · Weight |
|---|---|---|
display-hero | STAY CONNECTED | 144 · 800 · uppercase |
display-xxl | TOGETHER WE CAN | 126 · 800 · uppercase |
display-xl | UNLIMITED 5G | 90 · 800 · uppercase |
display-lg | Find the plan that fits. | 48 · 300 |
display-md | Your account, uncluttered. | 40 · 300 |
display-sm | Unlimited Max | 32 · 700 |
display-xs | Story card heading | 24 · 700 |
eyebrow | WHY VODAFONE | 16 · 800 · uppercase |
body-lg | Lead paragraph copy lives at this size. | 22 · 400 |
body-md | Default paragraph body. | 18 · 400 |
body-sm | Secondary body and nav labels. | 16 · 400 |
caption-uppercase | FOOTER METADATA | 12 · 600 · 0.57 |
The contrast between weight 800 (uppercase shout) and weight 300 (calm sentence) IS the brand's typographic story. Inter substitutes for the proprietary Vodafone face.
Every CTA uses pill-lg 60px. Cards stay at card 6px. The brand never uses square corners on interactive elements.