The new BMW M5 Touring CS — built on the racetrack, delivered to the road. 635 hp, 0-100 in 3.2 seconds, and the lap times to back it up.
From the M2 to the XM Label Red — every M is built around a single principle: maximum performance, engineered with precision, validated at Nürburgring.
BMW M was born in 1972, in a workshop next to the assembly line. Every M model carries the DNA of fifty years of motorsport — at Le Mans, at the Nordschleife, in DTM, in Formula 1.
How a team of 650 engineers in Garching turned a fast wagon into a 305 km/h track tool — without losing the touring brief.
Carbon-fiber aero, forged wheels, sport exhaust — every M Performance part validates on the same circuit as the car itself.
BMW M Motorsport's LMDh prototype carries the same spirit as the V12 LMR that won outright in 1999. We trace the lineage.
Book a track day at the M Driving Academy. Get behind the wheel of every current M model — on a closed circuit, with an M instructor.
Book Your M ExperienceA motorsport-engineering interface. Pure black canvas, white uppercase letterspaced display, the M tricolor as the only decoration, and rectangular 0px CTAs. Tokens below are extracted from the brand's DESIGN.md.
BMW Type Next Latin at the heavy 700 + light 300 split — UPPERCASE display, sentence-case body. Letter-spacing is 1.5px on buttons and labels — the "machined" feel. Inter substituted as the open-source approximation.
| Token | Spec | Sample |
|---|---|---|
| display-xl | 80 / 700 / 1.0 | More than M. |
| display-lg | 56 / 700 / 1.05 | Section head. |
| display-md | 40 / 700 / 1.1 | Model name. |
| title-md | 20 / 400 / 1.4 | Sub-title / lead paragraph. |
| body-md | 16 / 300 / 1.5 | Default body — BMW Type Next Latin Light. European-engineered voice. |
| label-uppercase | 14 / 700 / 1.5px | View More → |
| button | 14 / 700 / 1.5px | Discover M5 CS |
Almost always 0px, sometimes circular. No 4px / 8px in between — those read as consumer-tech, not motorsport.
The signature 4px tricolor — used on motorsport chrome and brand-identity moments. Never as a button fill.